Aster Canada Branding
Aster Canada Branding
Aster Canada Branding
Role
Logo Design, Branding, Art Direction, Website Design
Role
Logo Design, Branding, Art Direction, Website Design
Role
Logo Design, Branding, Art Direction, Website Design
Tools
Illustrator, Indesign, Photoshop, Figma
Tools
Illustrator, Indesign, Photoshop, Figma
Tools
Illustrator, Indesign, Photoshop, Figma
Client
Aster Canada, Ontario, Canada
Client
Aster Canada, Ontario, Canada
Client
Aster Canada, Ontario, Canada
Year
2023
Year
2023
Year
2023
The challenge
Aster Canada faces challenges in standing out in a competitive healthcare staffing market, where many brands appear generic. As a growing company, building trust and credibility with clients can be difficult. Additionally, the website’s usability might be an issue, with visitors potentially struggling to quickly find key information.
Aster Canada faces challenges in standing out in a competitive healthcare staffing market, where many brands appear generic. As a growing company, building trust and credibility with clients can be difficult. Additionally, the website’s usability might be an issue, with visitors potentially struggling to quickly find key information.
The solution
The unique branding, featuring the Canadian maple leaf and the letter "A," helps Aster Canada differentiate itself while instilling trust. The modern, clean design builds credibility, and the user-friendly, one-page website simplifies navigation, making it easy for clients to access essential information.
The unique branding, featuring the Canadian maple leaf and the letter "A," helps Aster Canada differentiate itself while instilling trust. The modern, clean design builds credibility, and the user-friendly, one-page website simplifies navigation, making it easy for clients to access essential information.
Thanks for checking it out!
This site was designed in Figma and magically crafted in Framer. Hope you like it! 🤍