NRS Relief branding
NRS Relief branding
NRS Relief branding
Role:
Role:
Role:
Logo design, Brand identity
Logo design, Brand identity
Logo design, Brand identity
Softwares:
Softwares:
Softwares:
Illustrator, Photoshop, Indesign
Illustrator, Photoshop, Indesign
Illustrator, Photoshop, Indesign
Year:
Year:
Year:
2014
2014
2014
Overview
Overview
Overview
I designed the brand identity for NRS Relief, a purpose-driven company that supplies fit-for-purpose, innovative, high quality and cost-effective refugee shelters, core relief items such as tarpaulins, multipurpose tents, mobile storage units and solar products.
The triangle shape, reminiscent of a shelter is originally from our parent company NRS International. I flipped the shape vertically to form a human figure. The shape represents people mainly refugees and a hand who support and care for them. Logo itself is attentive, joyful, and bold. Along with the logo I designed the supporting typography and color palette.
The identity has been applied to marketing materials, social channels and the NRS Relief website. As well as showcasing the company’s products and offer, the website also hosts sections on NRS Relief’s mission statement and vision for the future.
I designed the brand identity for NRS Relief, a purpose-driven company that supplies fit-for-purpose, innovative, high quality and cost-effective refugee shelters, core relief items such as tarpaulins, multipurpose tents, mobile storage units and solar products.
The triangle shape, reminiscent of a shelter is originally from our parent company NRS International. I flipped the shape vertically to form a human figure. The shape represents people mainly refugees and a hand who support and care for them. Logo itself is attentive, joyful, and bold. Along with the logo I designed the supporting typography and color palette.
The identity has been applied to marketing materials, social channels and the NRS Relief website. As well as showcasing the company’s products and offer, the website also hosts sections on NRS Relief’s mission statement and vision for the future.
I designed the brand identity for NRS Relief, a purpose-driven company that supplies fit-for-purpose, innovative, high quality and cost-effective refugee shelters, core relief items such as tarpaulins, multipurpose tents, mobile storage units and solar products.
The triangle shape, reminiscent of a shelter is originally from our parent company NRS International. I flipped the shape vertically to form a human figure. The shape represents people mainly refugees and a hand who support and care for them. Logo itself is attentive, joyful, and bold. Along with the logo I designed the supporting typography and color palette.
The identity has been applied to marketing materials, social channels and the NRS Relief website. As well as showcasing the company’s products and offer, the website also hosts sections on NRS Relief’s mission statement and vision for the future.